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Speak with Power and Grace: A Woman's Guide to Public Speaking
by Linda D. Swink

Language

English

Pages

261

Publication Date

February 05, 2015

Product Description
Customer Reviews
<div>Drawing on her own successful experience and presenting advice from top female executives, Linda D. Swink guides women through each step of preparing for a speech and how to deliver it by using visual aids, voice control, and humor, among other techniques. Information is provided for both novice and expert speakers, so every woman will learn something new. This valuable guide will empower any woman who wants her words to be taken seriously and reach new levels of success.</div>
Made to Stick: Why Some Ideas Survive and Others Die
by , Dan Heath

Language

English

Pages

306

Publication Date

January 02, 2007

Product Description
Customer Reviews
<b><i>NEW YORK TIMES </i>BESTSELLER • The instant classic about why some ideas thrive, why others die, and how to improve your idea’s chances—essential reading in the “fake news” era.<br /></b><br />BONUS: This edition contains an excerpt from Chip Heath and Dan Heath's <i>Switch</i>.<br />  <br /> Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas—entrepreneurs, teachers, politicians, and journalists—struggle to make them “stick.” <br /><br /> In <i>Made to Stick</i>, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.<br /><br /> <i>Made to Stick</i> will transform the way you communicate. It’s a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice.<br />  <br /> Provocative, eye-opening, and often surprisingly funny, <i>Made to Stick</i> shows us the vital principles of winning ideas—and tells us how we can apply these rules to making our own messages stick.
Leadership: Theory and Practice
by Peter G. Northouse

Language

English

Pages

528

Publication Date

February 09, 2018

Product Description
Customer Reviews
<p>In this fully updated <strong>Eight Edition of Leadership: Theory and Practice</strong>, a new chapter on Followership examines the central role followers play in the leadership process and unpacks the characteristics of both effective and ineffective followers. The new edition also includes a new Ethical Leadership Style Questionnaire and new coverage on the dark side of leadership and destructive leadership. <br /><br /><br /><br />Adopted at more than 1600 institutions in 89 countries and translated into 13 different languages, this market-leading text successfully combines an academically robust account of the major theories and models of leadership with an accessible style and special emphasis on how leadership theory can inform leadership practice. Peter G. Northouse uses a consistent structure for each chapter, allowing students to easily compare and contrast the various theories. Case studies and questionnaires provide students with practical examples and opportunities to deepen their personal understanding of their own leadership. <br /><br /><div> </div><br /></p>
A Thousand Pieces of Gold: Growing Up Through China's Proverbs
by Adeline Yen Mah

Language

English

Pages

284

Publication Date

May 05, 2009

Product Description
Customer Reviews
<p>In this poignant memoir the <em>New York Times</em> bestselling author of <em>Falling Leaves</em>, Adeline Yen Mah, provides a fascinating window into the history and cultural soul of China. Combining personal reflections, rich historical insights, and proverbs handed down to her by her grandfather, Yen Mah shares the wealth of Chinese civilization with Western readers. Exploring the history behind the proverbs, she delves into the lives of the first and second emperors and the two rebel warriors who changed the course of Chinese life, adding stories from her own life to beautifully illustrate their relevance and influence today.</p>
Without Saying a Word: Master the Science of Body Language and Ma...
by , Patryk Wezowski

Language

English

Pages

256

Publication Date

July 24, 2018

Product Description
Customer Reviews
<p><strong>Without Saying a Word explains how even the subtlest motions have meaning. Distilling decades of research, the book deciphers these unspoken signals.</strong></p><p>One wrong move can undercut your message. Believe it or not, our bodies speak louder than our words. Postures, gestures, and expressions convey reams of information—and often not what you’d expect. A smile, for example, is usually considered welcoming. But crook one corner of your mouth higher and you project superiority, subconsciously chasing other people away. Without Saying a Word explains how even the subtlest motions have meaning. Distilling decades of research, the book deciphers these unspoken signals: from facial expressions and fleeting micro expressions to positive and negative body language. Discover which postures and gestures indicate confidence and build rapport—and which reveal disinterest, arrogance, or even aggression. Learn to end off-putting habits, accentuate good ones, and become an authentic and effective communicator. Exhibiting body language that is open, honest, and self-assured increases your social influence and enhances your skill as a negotiator . . . while the ability to read the emotions and intentions of others is equally indispensable. Whether you’re making a presentation, pitching a project, or closing a deal, the right body language can be your best ally.</p>
The Adventure of English: The Biography of a Language
by Melvyn Bragg

Language

English

Pages

336

Publication Date

April 01, 2011

Product Description
Customer Reviews
<div>Here is the riveting story of the English language, from its humble beginnings as a regional dialect to its current preeminence as the one global language, spoken by more than two billion people worldwide. In this groundbreaking book, Melvyn Bragg shows how English conquered the world. It is a magnificent adventure, full of jealousy, intrigue, and war—against a hoard of invaders, all armed with their own conquering languages, which bit by bit, the speakers of English absorbed and made their own.<br /><BR> Along the way, its colorful story takes in a host of remarkable people, places, and events: the Norman invasion of England in 1066; the arrival of <I>The Canterbury Tales</I> and a “coarse” playwright named William Shakespeare, who added 2,000 words to the language; the songs of slaves; the words of Davy Crockett; and the Lewis and Clark expedition, which led to hundreds of new words as the explorers discovered unknown flora and fauna. <I>The Adventure of English</I> is an enthralling story not only of power, religion, and trade, but also of a people and how they changed the world.</div>
Language Files: Materials for an Introduction to Language and Lin...
by Department of Linguistics

Language

English

Pages

768

Publication Date

October 01, 2016

Product Description
Customer Reviews
<div><i>Language Files: Materials for an Introduction to Language and Linguistics</i> has become one of the most widely adopted, consulted, and authoritative introductory textbooks to linguistics ever written. The scope of the text makes it suitable for use in a wide range of courses, while its unique organization into student-friendly, self-contained sections allows for tremendous flexibility in course design.<br /><br />The twelfth edition has been significantly revised, clarified, and updated throughout—with particular attention to the chapters on phonetics, phonology, pragmatics, and especially psycholinguistics. The restructured chapter on psycholinguistics makes use of recent research on language in the brain and includes expanded coverage of language processing disorders, introducing students to current models of speech perception and production and cutting-edge research techniques. In addition, exercises have been updated, and icons have been added to the text margins throughout the book, pointing instructors and students to useful and engaging audio files, videos, and other online resources on the accompanying <i>Language Files</i> website, which has also been significantly expanded.</div>
A Manual for Writers of Research Papers, Theses, and Dissertation...
by Kate L. Turabian

Language

English

Pages

464

Publication Date

April 27, 2018

Product Description
Customer Reviews
<div>When Kate L. Turabian first put her famous guidelines to paper, she could hardly have imagined the world in which today’s students would be conducting research. Yet while the ways in which we research and compose papers may have changed, the fundamentals remain the same: writers need to have a strong research question, construct an evidence-based argument, cite their sources, and structure their work in a logical way. <i>A Manual for Writers of Research Papers, Theses, and Dissertations</i>—also known as “Turabian”—remains one of the most popular books for writers because of its timeless focus on achieving these goals.<br /><br /><br /><br />This new edition filters decades of expertise into modern standards. While previous editions incorporated digital forms of research and writing, this edition goes even further to build information literacy, recognizing that most students will be doing their work largely or entirely online and on screens. Chapters include updated advice on finding, evaluating, and citing a wide range of digital sources and also recognize the evolving use of software for citation management, graphics, and paper format and submission. The ninth edition is fully aligned with the recently released <i>Chicago Manual of Style</i>, 17th edition, as well as with the latest edition of <i>The Craft of Research.</i><br /><br /><br /><br />Teachers and users of the previous editions will recognize the familiar three-part structure. Part 1 covers every step of the research and writing process, including drafting and revising. Part 2 offers a comprehensive guide to Chicago’s two methods of source citation: notes-bibliography and author-date. Part 3 gets into matters of editorial style and the correct way to present quotations and visual material. <i> A Manual for Writers</i> also covers an issue familiar to writers of all levels: how to conquer the fear of tackling a major writing project.<br /><br /><br /><br />Through eight decades and millions of copies, <i>A Manual for Writers</i> has helped generations shape their ideas into compelling research papers. This new edition will continue to be the gold standard for college and graduate students in virtually all academic disciplines.<br /><br /> </div>
Motherfocloir: Dispatches from a not so dead language
by Darach O'Séaghdha

Language

English

Pages

240

Publication Date

September 07, 2017

Product Description
Customer Reviews
<p>'Motherfoclóir' [focloir means 'dictionary' and is pronounced like a rather more vulgar English epithet] is a book based on the popular Twitter account @theirishfor. </p><p>As the title suggests, 'Motherfoclóir' takes an irreverent, pun-friendly and contemporary approach to the Irish language. The translations are expanded on and arranged into broad categories that allow interesting connections to be made, and sprinkled with anecdotes and observations about Irish and Ireland itself, as well as language in general. The author includes stories about his own relationship with Irish, and how it fits in with the most important events in his life. </p><p>This is a book for all lovers of the quirks of language. </p>
How to Read a Book (A Touchstone Book)
by , Mortimer J. Adler

Language

English

Pages

449

Publication Date

May 10, 2011

Product Description
Customer Reviews
With half a million copies in print,<I> How to Read a Book</I> is the best and most successful guide to reading comprehension for the general reader, completely rewritten and updated with new material.<BR><BR>Originally published in 1940, this book is a rare phenomenon, a <I>living</I> classic that introduces and elucidates the various levels of reading and how to achieve them—from elementary reading, through systematic skimming and inspectional reading, to speed reading. Readers will learn when and how to “judge a book by its cover,” and also how to X-ray it, read critically, and extract the author’s message from the text. <BR> <BR>Also included is instruction in the different techniques that work best for reading particular genres, such as practical books, imaginative literature, plays, poetry, history, science and mathematics, philosophy and social science works.<BR> <BR>Finally, the authors offer a recommended reading list and supply reading tests you can use measure your own progress in reading skills, comprehension, and speed.

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