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Shoe Dog: A Memoir by the Creator of Nike
by Phil Knight

Language

English

Pages

401

Publication Date

April 26, 2016

Product Description
Customer Reviews
<b><i>NEW YORK TIMES</i> BESTSELLER</b><BR> <BR>In this instant<i> </i>and tenacious bestseller, Nike founder and board chairman Phil Knight “offers a rare and revealing look at the notoriously media-shy man behind the swoosh” (<i>Booklist</i>, starred review), illuminating his company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.<BR><BR>Bill Gates named <i>Shoe Dog</i> one of his five favorite books of 2016 and called it “an amazing tale, a refreshingly honest reminder of what the path to business success really looks like. It’s a messy, perilous, and chaotic journey, riddled with mistakes, endless struggles, and sacrifice. Phil Knight opens up in ways few CEOs are willing to do.”<BR> <BR>Fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his car in 1963, Knight grossed eight thousand dollars that first year. Today, Nike’s annual sales top $30 billion. In this age of start-ups, Knight’s Nike is the gold standard, and its swoosh is one of the few icons instantly recognized in every corner of the world.<BR> <BR>But Knight, the man behind the swoosh, has always been a mystery. In <i>Shoe Dog</i>, he tells his story at last. At twenty-four, Knight decides that rather than work for a big corporation, he will create something all his own, new, dynamic, different. He details the many risks he encountered, the crushing setbacks, the ruthless competitors and hostile bankers—as well as his many thrilling triumphs. Above all, he recalls the relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers.<BR> <BR>Together, harnessing the electrifying power of a bold vision and a shared belief in the transformative power of sports, they created a brand—and a culture—that changed everything.
Mini Habits: Smaller Habits, Bigger Results
by Stephen Guise

Language

English

Pages

128

Publication Date

December 22, 2013

Product Description
Customer Reviews
<b>***A Worldwide Bestseller in 17 Languages!***</b><br /> <div>                 <div><b>Lasting Change For Early Quitters, Burnouts, The Unmotivated, And Everyone Else Too</b></div><div></div><br /><div>When I decided to start exercising consistently 10 years ago, this is what <i>actually</i> happened:</div><div><ul><li>I tried "getting motivated." It worked sometimes. </li><li>I tried setting audacious big goals. I almost always failed them.</li><li>I tried to make changes last. They didn't.</li></ul></div><div></div><br /><div>Like most people who try to change and fail, I assumed that <i>I</i> was the problem. </div><div></div><br /><div>Then one afternoon--after another failed attempt to get motivated to exercise--I (accidentally) started my first mini habit. I initially committed to do one push-up, and it turned into a full workout. I was shocked. This "stupid idea" wasn't supposed to work. I was shocked again when my success with this strategy continued for months (and to this day). <i>I had to consider that maybe I wasn't the problem in those 10 years of mediocre results. Maybe it was my prior strategies that were ineffective, despite being oft-repeated as "the way to change" in countless books and blogs. </i><br /><br />I was right.</div><div></div><br /><div><b>Is There A Scientific Explanation For This? </b></div><div>As I sought understanding, I found a plethora of scientific studies that had answers, with nobody to interpret them correctly. Based on the science--which you'll find peppered throughout <i>Mini Habits--</i>we've been doing it all wrong. </div><br /><div></div><div>You <i>can</i> succeed without the guilt, intimidation, and repeated failure associated with such strategies as "getting motivated," New Year's Resolutions, or even "just doing it." In fact, you need to stop using those strategies if they aren't giving you great results. They don't work because they all require you to fight against your subconscious brain (a fight not easily won). It's only when you start playing by your brain's rules and taking your human limitations seriously--as mini habits show you how to do--that you can achieve lasting change.</div><br /><b>What's A Mini Habit?</b><br />A mini habit is a very small positive behavior that you force yourself to do every day; its "too small to fail" nature makes it weightless, deceptively powerful, and a superior habit-building strategy. You will have no choice but to believe in yourself when you're always moving forward. The barrier to the first step is so low that even depressed or "stuck" people can find early success and begin to reverse their lives right away. And if you think one push-up a day is too small to matter, I've got one heck of a story for you!<div><br /><b>Aim For The First Step</b><br />They say when you aim for the moon, you'll land among the stars. Well, that doesn't make sense, as the moon is closer than the stars. I digress. The message is that you should aim very high and even if you fall short, you'll still get somewhere. I've found the opposite to be true in regards to productivity and healthy behaviors. When you aim for the moon, you'll won't shoot because it's too far away. But when you aim for the step in front of you, you might just keep going and reach the moon.<br /><br /><b>I've used the Mini Habits strategy to get into the best shape of my life, read 10x more books, and write 4x as many words.</b> It started from requiring one push-up from myself every day. How ridiculous is that? Not so ridiculous when you consider the science of the brain, habits, and willpower. The <i>Mini Habits</i> system works because it's how our brains are designed to change.</div><div></div><br /><div>I relished the opportunity to share this life-changing strategy with the world. I loved writing <i>Mini Habits.</i> You'll see my passion in the content as well as the overall quality and presentation of the book. <br /><br /><b>Note:</b> This book isn't for eliminating bad habits (though some principles could be useful for breaking habits). Mini Habits is a strategy to create permanent healthy habits. Some categories include: exercise, writing, reading, thinking positively, meditating, drinking water, eating healthy foods, etc.</div></div><div>            </div>
Reborn on the Run: My Journey from Addiction to Ultramarathons
by Catra Corbett

Language

English

Pages

240

Publication Date

May 15, 2018

Product Description
Customer Reviews
Aside from her rock star looks, Catra Corbett is a standout in the running world on her accomplishments alone. Catra is the first American woman to run over one hundred miles or more on more than one hundred occasions and the first to run one hundred and two hundredmiles in the Ohlone Wilderness, and she holds the fastest known double time for the 425-miles long John Muir Trail, completing it in twelve days, four hours, and fifty-seven minutes. <BR> </br> And, unbelievably, she's also a former meth addict. <BR> </br> After two years of addiction, Catra is busted while selling, and a night in jail is enough to set her straight. She gives up drugs and moves back home with her mother, abandoning her friends, her boyfriend, and the lifestyle that she came to depend on. Her only clean friend pushes her to train for a 10K with him, and surprisingly, she likes it?and decides to run her first marathon after that. </br> </br> In <i>Reborn on the Run</i>, the reader keeps pace with Catra as she runs through difficult terrain and extreme weather, is stalked by animals in the wilderness, and nearly dies on a training run but continues on, smashing running records and becoming one of the world?s best ultrarunners. Along the way she attempts suicide, loses loved ones, falls in love, has her heartbroken, meets lifelong friends including her running partner and dachshund TruMan, and finally faces the past that led to her addiction.
Born to Run
by Christopher McDougall

Language

English

Pages

306

Publication Date

May 04, 2009

Product Description
Customer Reviews
<b>The astonishing national bestseller and hugely entertaining story that completely changed the way we run.</b><br /><br />An epic adventure that began with one simple question: Why does my foot hurt?<br /> <br />Isolated by Mexico's deadly Copper Canyons, the blissful Tarahumara Indians have honed the ability to run hundreds of miles without rest or injury. In a riveting narrative, award-winning journalist and often-injured runner Christopher McDougall sets out to discover their secrets. In the process, he takes his readers from science labs at Harvard to the sun-baked valleys and freezing peaks across North America, where ever-growing numbers of ultra-runners are pushing their bodies to the limit, and, finally, to a climactic race in the Copper Canyons that pits America’s best ultra-runners against the tribe. McDougall’s incredible story will not only engage your mind but inspire your body when you realize that you, indeed all of us, were born to run.
Endure: Mind, Body, and the Curiously Elastic Limits of Human Per...
by Alex Hutchinson

Language

English

Pages

321

Publication Date

February 06, 2018

Product Description
Customer Reviews
<p></p><p><strong>THE <em>NEW YORK TIMES</em> BESTSELLER • </strong><strong>Foreword by Malcolm Gladwell</strong></p><p><strong>"Reveals how we can all surpass our perceived physical limits." — Adam Grant</strong></p><p><em>Limits are an illusion: a revolutionary account of the science and psychology of endurance, revealing the secrets of reaching the hidden extra potential within us all. </em></p><p>The capacity to endure is the key trait that underlies great performance in virtually every field. But what if we all can go farther, push harder, and achieve more than we think we’re capable of?</p><p>Blending cutting-edge science and gripping storytelling in the spirit of Malcolm Gladwell—who contributes the book’s foreword—award-winning journalist Alex Hutchinson reveals that a wave of paradigm-altering research over the past decade suggests the seemingly physical barriers you encounter as set as much by your brain as by your body. This means the mind is the new frontier of endurance—and that the horizons of performance are much more elastic than we once thought.</p><p>But, of course, it’s not “all in your head.” For each of the physical limits that Hutchinson explores—pain, muscle, oxygen, heat, thirst, fuel—he carefully disentangles the delicate interplay of mind and body by telling the riveting stories of men and women who’ve pushed their own limits in extraordinary ways.</p><p>The longtime “Sweat Science” columnist for <em>Outside</em> and <em>Runner’s World</em>, Hutchinson, a former national-team long-distance runner and Cambridge-trained physicist, was one of only two reporters granted access to Nike’s top-secret training project to break the two-hour marathon barrier, an extreme quest he traces throughout the book. But the lessons he draws from shadowing elite athletes and from traveling to high-tech labs around the world are surprisingly universal. Endurance, Hutchinson writes, is “the struggle to continue against a mounting desire to stop”—and we’re always capable of pushing a little farther.</p>
Seabiscuit: An American Legend (Ballantine Reader's Circle)
by Laura Hillenbrand

Language

English

Pages

418

Publication Date

July 01, 2003

Product Description
Customer Reviews
<b><b>#1 <i>NEW YORK TIMES </i>BESTSELLER • From the author of the runaway phenomenon <i>Unbroken</i> comes a universal underdog story about the horse who came out of nowhere to become a legend.</b><br /></b><br />Seabiscuit was one of the most electrifying and popular attractions in sports history and the single biggest newsmaker in the world in 1938, receiving more coverage than FDR, Hitler, or Mussolini. But his success was a surprise to the racing establishment, which had written off the crooked-legged racehorse with the sad tail. Three men changed Seabiscuit’s fortunes:<br /><br /> Charles Howard was a onetime bicycle repairman who introduced the automobile to the western United States and became an overnight millionaire. When he needed a trainer for his new racehorses, he hired Tom Smith, a mysterious mustang breaker from the Colorado plains. Smith urged Howard to buy Seabiscuit for a bargain-basement price, then hired as his jockey Red Pollard, a failed boxer who was blind in one eye, half-crippled, and prone to quoting passages from Ralph Waldo Emerson. Over four years, these unlikely partners survived a phenomenal run of bad fortune, conspiracy, and severe injury to transform Seabiscuit from a neurotic, pathologically indolent also-ran into an American sports icon.<br /><br /><b>BONUS: This edition contains a <i>Seabiscuit</i> discussion guide and an excerpt from <i>Unbroken</i>.</b><br /><br /><b>Praise for <i>Seabiscuit</i></b><br /><br /> “Fascinating . . . Vivid . . . A first-rate piece of storytelling, leaving us not only with a vivid portrait of a horse but a fascinating slice of American history as well.”<b>—<i>The New York Times</i></b><i><br /> </i><br /> “Engrossing . . . Fast-moving . . . More than just a horse’s tale, because the humans who owned, trained, and rode Seabiscuit are equally fascinating. . . . [Laura Hillenbrand] shows an extraordinary talent for describing a horse race so vividly that the reader feels like the rider.”<b>—<i>Sports Illustrated</i></b><br /><br /> “REMARKABLE . . . MEMORABLE . . . JUST AS COMPELLING TODAY AS IT WAS IN 1938.”<b>—<i>The Washington Post</i></b>
The Secret of Life: A Memoir Of Getting Younger
by Dr. Zeev Gilkis

Language

English

Pages

192

Publication Date

February 24, 2019

Product Description
Customer Reviews
<h3><b>From a diagnosis of advanced stage cancer, to competing in a triathlon at the age of 68</b></h3><p>Dr. Gilkis’ unique memoir and life-changing message is: physical activity is for everyone at any age and it can improve the quality of life as well as physical and mental health, dramatically. This message comes from Gilkis’ deep personal understanding due to his own choices, which he suggests everyone implement!</p><p>In this book, Dr. Gilkis dismantles the myth that sporting activities are only for the young and strong, or that it has to be an unpleasant and difficult task. It shows how sporting activities can be almost effortless while being a source of joy and satisfaction. “A little is a lot” is the message the author wants his readers to receive, so each and every one – at any age and physical state, can be encouraged to start!</p>
How To Be Your Own Bodyguard: Self defense for men and women from...
by Nick Hughes

Language

English

Pages

326

Publication Date

October 01, 2011

Product Description
Customer Reviews
<h3><strong>MASTER THE SKILLS OF A BODYGUARD AND REDUCE YOUR RISK OF EVER BEING A CRIME VICTIM<br /></strong><br /></h3><p>Now you don't have to be rich enough to hire your own bodyguard. You can learn the skills in this book and take care of yourself the way the pros do.</p><p><strong>WHO IS THIS BOOK FOR?</strong></p><p><em>“How To Be Your Own Bodyguard”</em> is an invaluable reference for:</p><p>• Anybody who wants to significantly reduce their risk of ever being a victim of a crime.<br />• People smart enough to figure out there’s more to self-defense than learning how to fight<br />• Anyone who travels for business or pleasure.<br />• Professional Close Protection Agents<br />• People who want to try and avoid trouble rather than fight their way out of it.<br />• Teens going off to college.<br />• Martial artists<br />• Law Enforcement Officers</p><p>Not only does the book explain how to keep you and your loved ones safe from criminals it also covers mindset training, which martial arts to pick, resources used by professional bodyguards and more. There are chapters on where you should stay in a hotel, the safest places on an aircraft, how to conduct a threat analysis like a pro, staying safe in your car, and dealing with blue light bandits.</p><p><strong>THIS BOOK WILL TEACH YOU:</strong></p><p>• That your car windows are actually stronger if they’re down quarter of an inch if a mob is trying to break them.<br />• Why riots and contact lenses don’t mix<br />• The four unconscious things that bad guys do before they attack you<br />• Why RUN HIDE FIGHT during an Active Killer Event is wrong,and what works better.<br />• How criminals select their victims<br />• Why “Soft Skills” constitute 75% of self-protection and exactly what they are<br />• A less than $10 security kit that will keep you safe in sketchy hotels</p><p><strong>WHY THIS BOOK?</strong></p><p>Because it’s been written by a former professional protection agent who, for over 25 years, used the contents to keep his clients safe in hostile environments around the world. As one Amazon reviewer said <em>“I am a regional disaster preparedness officer for a multi-national corporation. This is the best book on personal security and disaster preparedness I have ever read…and I have a library of such books.”</em><br /></p><p>Critically acclaimed by security experts around the world this is the only book you’ll need on the subject.Take advantage of Amazon’s<strong> “Look Inside”</strong> feature and check out the table of contents for all the things you’re going to learn. There’s even a <strong>bonus home security check list</strong> for you that the author uses when looking after high risk clients. <br /></p><p><strong>WHY MOST OTHER BOOKS GET IT WRONG</strong></p><p>They all begin with you being attacked. In reality the attack began a long time before the assault began. Non consensual violence begins with <strong>SELECTION</strong> of the victim. Next comes<strong> ISOLATION</strong>. The book will teach you how to run counter-surveillance and develop your situational awareness so you’ll know in advance you’re being set up. After the bad guy isolates his intended victim there will be a distraction phase consisting of some <strong>VERBAL</strong> patter. Verbal aggression is also always present in attacks in bars. <em>“What are you looking at?” “You were looking at my girlfriend”</em> If you can say something to make the situation worse then you can learn to say something that just might make the situation better. Again, the answers to that and more are in the book.If you can learn how to master those first 3 phases of a criminal attack then you rarely need to get in to the physical assault itself. As Sun Tzu said <em>“The supreme art of war is to subdue the enemy without fighting."</em><br /></p><p>Buy it and learn how to keep you and your loved ones safe. Get a copy for anyone you care about.</p>
The Happy Runner: Love the Process, Get Faster, Run Longer
by , Megan Roche

Language

English

Pages

226

Publication Date

September 06, 2018

Product Description
Customer Reviews
<DIV><P> Is your daily run starting to drag you down? Has running become a chore rather than the delight it once was? Then <I>The Happy Runner</I> is the answer for you. </P><P> Authors David and Megan Roche believe that you can’t reach your running potential without consistency and joyful daily adventures that lead to long-term health and happiness. Guided by their personal experiences and coaching expertise, they point out the mental and emotional factors that will help you learn exactly how to become a happy runner and achieve your personal best. </P><P> Following the “some work, all play” approach, <I>The Happy Runner</I> introduces the three commandments of happy running and teaches you how to balance the effort of running with the simple joy of the activity: </P><P> • Learn how to run fast, run long, and stay healthy with proven training methods. </P><P> • Read real stories from professional and recreational athletes who have had personal breakthroughs as they learned to love the process of running. </P><P> • Understand how to adapt your running based on your personal lifestyle and goals as well as avoid setbacks from injury. </P><P> • Develop your self-belief and make positivity your default setting so you can reach your goals. </P><P> Whether you’re battling burnout, are returning after an injury, or are new to running and want to enjoy a 5K or an ultramarathon, the science-based training guidance in <I>The Happy Runner</I> will help you get faster, go longer, and live stronger—all with a smile. </P><P><B>CE exam available!</B> For certified professionals, a companion continuing education exam can be completed after reading this book. <I>The Happy Runner Online CE Exam</I> may be purchased separately or as part of <I>The Happy Runner With CE Exam</I>, a package that includes both the book and the exam. </P></DIV>
Jiu-Jitsu University
by , Kevin Howell

Language

English

Pages

372

Publication Date

November 29, 2015

Product Description
Customer Reviews
Saulo Ribeiro—six-time Brazilian Jiu-Jitsu World Champion—is world-renowned for his functional jiu-jitsu knowledge and flawless technique. In <i>Jiu-Jitsu University</i>, Ribeiro shares with the public for the first time his revolutionary system of grappling, mapping out more than 200 techniques that carry you from white to black belt. Illuminating common jiu-jitsu errors and then illustrating practical remedies, this book is a must for all who train in jiu-jitsu. Not your run-of-the-mill technique book, <i>Jiu-Jitsu University</i> is a detailed training manual that will ultimately change the way jiu-jitsu is taught around the globe.

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