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The new guide to seo
by arthur james

Language

English

Pages

Publication Date

April 23, 2017

Product Description
Customer Reviews
If you want to get the maximum amount of profit from a website, then you need to get as much traffic <br />as you can. If you want to get the maximum amount of traffic to your website, then you need to get to <br />the top of Google. <br /> <br />And if you want to get to the top of Google, then you need SEO or ‘Search Engine Optimization’. Search <br /> <br />Engine Optimization is the process of optimizing a website so that Google will be more likely to index it <br />and ensure that it ranks highly for the most relevant key words and phrases. For example, if you have a <br />website the sells hats, then you might try to get it to rank for the phrase ‘buy hats online’. To do this, <br />you would go through an optimization process that would involve both ‘on site’ and ‘off site’ strategies.
User Experience Mapping
by Peter W. Szabo

Language

English

Pages

375

Publication Date

June 06, 2017

Product Description
Customer Reviews
<h4>Key Features</h4><ul><li>Keep the readers hooked on to the book with conversational, encouraging tone.</li><li>Have an industry expert on board.Filled with Practical use cases and needs to be less wordy.</li></ul><h4>Book Description</h4><p>Do you want to create better products and innovative solutions? User Experience Maps will help you understand users, gain strategic insights and improve communication with stakeholders. Maps can also champion user-centricity within the organisation.</p><p>Two advanced mapping techniques will be revealed for the first time in print, the behavioural change map and the 4D UX map. You will also explore user story maps, task models and journey maps. You will create wireflows, mental model maps, ecosystem maps and solution maps. In this book, the author will show you how to use insights from real users to create and improve your maps and your product.</p><p>The book describes each major User Experience map type in detail. Starting with simple techniques based on sticky notes moving to more complex map types.</p><p>In each chapter, you will solve a real-world problem with a map. The book contains detailed, beginner level tutorials on creating maps using different software products, including Adobe Illustrator, Balsamiq Mockups, Axure RP or Microsoft Word. Even if you don’t have access to any of those, each map type can also be drawn with pen and paper.</p><p>Beyond creating maps, the book will also showcase communication techniques and workshop ideas. Although the book is not intended to be a comprehensive guide to modern user experience or product management, its novel ideas can help you create better solutions. You will also learn about the Kaizen-UX management framework, developed by the author, now used by many agencies and in-house UX teams in Europe and beyond.</p><p>Buying this map will give you hundreds of hours worth of user experience knowledge, from one of the world’s leading UX consultants. It will change your users’ world for the better. If you are still not convinced, we have hidden some cat drawings in it, just in case.</p><h4>What you will learn</h4><ul><li>Create and understand all common user experience map types.</li><li>Use lab or remote user research to create maps and understand users better.</li><li>Design behavioral change and represent it visually.</li><li>Create 4D user experience maps, the “ultimate UX deliverable”.</li><li>Capture many levels of interaction in a holistic view.</li><li>Use experience mapping in an agile team, and learn how maps help in communicating within the team and with stakeholders.</li><li>Become more user focused and help your organisation become user-centric.</li></ul><h4>About the Author</h4><p><b>Peter W. Szabo</b> is one of the world’s leading user experience consultants. He is a frequent conference speaker and user centricity evangelist. His UX blog, the Kaizen-UX.com gained its popularity for its UX management articles, and novel user experience approach. He used to be a senior manager leading the UX team at the world’s biggest online gambling corporation Amaya Inc. (known for brands such as PokerStars, BetStars or FullTilt). As UX Director at WhatUsersDo (Europe’s largest remote testing platform), he contributed to the widespread acceptance of remote research in the UX industry.</p><p>Outside of the UX world, he is the proud father of his daughter Maya and his son Magor. He enjoys reading, playing games (not just computer ones) and he is a cat person. Ok, that’s an understatement, he is simply crazed for cats.</p>
Full Stack Web development with Raspberry Pi 3
by Soham Kamani

Language

English

Pages

Publication Date

November 04, 2017

Product Description
Customer Reviews
<h4>Key Features</h4><ul><li>Leverage JavaScript, HTML5, and Cloud APIs to create visual representations and interactive web pages.</li><li>Learn to install and use Node.JS based web framework to develop Raspberry Pi 3 powered web applications.</li><li>A step-by-step guide that will cover from setting up a embedded system to developing embedded device powered interactive web application.</li></ul><h4>Book Description</h4><p>Modern web technology and portable computing together have enabled huge advances in the IOT (internet of things) space, as well as areas like machine learning, big data. The Raspberry Pi is a very popular portable computer to run a full-stack web application .This book will enable the reader to make use of this rapidly evolving technology, to develop complex web applications and interfaces.</p><p>This book will start with getting readers well-versed with various components that make up the web development stack and which will integrate into readers Raspberry Pi powered web application. It will also give an introduction to the Raspberry Pi computer and teach the reader how to get up and running with a freshly bought model. Next, this book will give an introduction to the different kinds of sensors that would be used to make their application, and using these skills you will be able to create full stack web applications and you will be able to make it available to the user via the web interface. Later, this book will also teach readers to build interactive web applications using JavaScript and HTML5 for visual representation of sensor data. Finally, this book will teach readers to use SQLite database to store and retrieve sensor data from multiple Raspberry Pi computers.</p><p>By the end of this book readers will be able to create complex Full Stack web applications on Raspberry Pi 3 and will learn to improve your application's performance and usability</p><h4>What you will learn</h4><ul><li>Learn how to get up and running with a Raspberry Pi.</li><li>Go full stack! Learn about the end to end development process of web applications, right from the OS up until the actual HTML web interface.</li><li>Javascript is one of the fastest growing languages today, and is the only language that can be used both on the browser and the server. This book will take advantage of this fact and develop in a complete javascript stack.</li><li>IOT everywhere! Connect your application to the outside world. Make use of sensors in your Raspberry Pi to give your application an edge, and unleash the full power of the internet of things.</li><li>Learn how to build a rich UI with beautiful charts and data visualizations that can run on any browser.</li><li>Make your software data driven. Learn how to utilize SQLite to collect and analyze data from multiple systems.</li></ul><h4>About the Author</h4><p><b></b>Soham Kamani is a full stack developer who has extensive experience in the javascript ecosystem. He is currently employed as a consultant, developing end to end web based solutions for clients around the world. He is an open source evangelist and avid blogger. He has worked on many frameworks and technologies like React, angular, Node, express, sails, SQLite, Postgres, MySQL, and has worked on many projects in the IOT space using Arduino and Raspberry Pi systems.</p><p>http://www.sohamkamani.com/me/cv.html</p><p>https://www.linkedin.com/in/soham-kamani-74034999/</p><p>http://github.com/sohamkamani</p><p>http://www.sohamkamani.com/me/</p>
Beginner Internet Marketing Series (6 Book Series)
by Gundi Gabrielle

Language

English

Pages

Publication Date

December 31, 1969

Product Description
Customer Reviews
<b>From Book 1:</b> <h2>STEP-BY-STEP: A Proven, Easy-to-Follow System for Starting a Blog from Scratch</h2> <br> <br> <br>You have thought about starting a blog, but always put it off, because <b>tech stuff really scares you?</b> <br> <br>You often wondered <b>how top bloggers actually make money?</b> - and what training they had to become successful? <br> <br>Or you might be a freelancer / business owner trying to use the internet to spread the word about your products and services? <br> <br>This book will teach you how to start a cool blog the smart way - <b>no prior experience is necessary</b> - and you might even have fun along the way…. <br> <br> <br><h2>Building a Foundation for Success</h2> <br> <br> <br>While some guides promise to get you started with a blog in under an hour - or even 5 minutes - the reality is quite different. Like with anything new there is a small learning curve and the occasional frustration. <br> <br>Sure, you can rush through it and quickly set something up - without any design or features. But that’s probably not a good success strategy. This book is not about starting a “quickie” blog, but about <b>building a solid foundation for long term success.</b> <br> <br>This includes advice from some of the most successful bloggers in the world, like the guys behind <i>ProBlogger, CopyBlogger, Moz</i> and <i>BoostBlogTraffic</i> who have generated a combined income of more than 50 Million Dollars through their blogs. <br> <br> <br><h2>A well-thought-out Strategy will get you there a lot faster</h2> <br> <br> <br><b>Starting a successful blog is <i>not just</i> about learning the technical aspects.</b> That is only the beginning - and even there your choices can make or break you, right from the start. <br> <br>We will cover the different aspects you need to consider for each of the 7 Steps described in this book, including <b>choosing a marketable domain name</b>, a good hosting company, mailing list services - and monetizing strategies. <br> <br>You will find that - with a few pointers - starting a successful blog is <b>- by far - not as complicated</b> as you might think. Though it will take more than just an hour…;-) <br> <br> <br>Thanks to an amazing software called <i>WordPress</i>, it has become very easy to start and manage a blog without paying expensive designers or learning complex “code”. <br> <br> <br><h2>If you are comfy with MS Word, this will be a breeze…</h2> <br> <br> <br>More importantly, it will soon become fun to design your own site and update it yourself. <b>You might even help others to start <i>their<i></i> blog….</i></b><i> <br> <br> <br>This book follows a proven 7-Step formula with numerous screenshots to illustrate each step. <br>It will give you the tools to get started with your new blog in <b>easy-to-understand language</b> and provide you with <b>a massive resource chapter for further training.</b> <br> <br> <br><h2>Here is what you will learn:</h2> <br> <br><b>Step #1: Web Software</b> - <i>What is WordPress and why do most successful bloggers use it?</i> <br> <br><b>Step #2: Hosting</b> - <i>Finding a good home base for your blog</i> <br> <br><b>Step #3: Creating your Brand</b> - <i>Choosing and registering your domain name</i> <br> <br><b>Step #4: WordPress Set up:</
Tactical tips for bloggers: Methods and technologies for writing ...
by , Alex Meshaykin

Language

English

Pages

Publication Date

April 21, 2017

Product Description
Customer Reviews
This is an extended edition of tips and recommendations for blogging. This collection has been expanded with practical tips for security and marketing the blog and working with clients.<br /><br />This book is a small collection of tips and notes that will be sung by novice copywriters.<br />Perhaps some of them seem too simple or obvious. But my older comrades always told me - repetition - the mother of the teaching!<br /><br />I hope that the advice given in this book will soften the hard work of a copywriter, a blogger and just a writer of short articles.<br /><br />The tips I mentioned here are divided into several sections, in accordance with the various parts of the copywriter's work.<br />
SEO - The Sassy Way to Ranking #1 in Google - when you have NO CL...
by Gundi Gabrielle

Language

English

Pages

114

Publication Date

February 13, 2017

Product Description
Customer Reviews
A STEP-BY-STEP GUIDE to optimizing your website and blog posts for SEO and RANK IN GOOGLE<br /><br />Have you ever wondered how websites end up on page 1 in Google - and…. why your site isn’t there?<br /><br /><br />Does it just “happen”?<br /><br /><br />Is it luck?<br /><br /><br />Do you need to know someone at Google?<br /><br /><br />Or…… are there actual techniques that can help you get to #1?<br /><br /><br />The good news is: there are!<br /><br /><br />The Art of Ranking in Google is called SEO and people who do it well, make a LOT of money!<br /><br /><br />Why?<br /><br /><br />Because the higher you rank, the more people will visit your site = potential customers -> the more money you can make.<br /><br /><br />SEO is a form of internet marketing, just like Google or Facebook Ads, yet a lot more effective and stable once set up - and in the long run, far less expensive!<br /><br /><br />For blogging purposes, SEO is next to Kindle Publishing the most effective strategy to grow an audience long term - and also, to market affiliate products (=monetize your site).<br /><br /><br />And you need to start from Day 1. - This is the one technique you cannot put off for later!<br /><br /><br />This book will take you as a complete novice and take you step by step through:<br /><br /><br />What SEO is all about?<br />The main techniques and strategies to start ranking in Google and how even as a total beginner you can start employing them from day 1.<br />The pitfalls and dangers along the way (Google Penalties)<br />How to structure your Posts for optimal ranking chances<br />How to structure your overall Site for optimal Google recognition<br />Basic - but effective Backlinking strategies<br />Social Media Implementation<br /><br /><br />Most of all - this book will help you understand what it’s really all about and why it is so important to employ SEO techniques from day 1!<br /><br /><br />This is the one technique you cannot put off till later and while you might feel overwhelmed in the beginning with all the new things to learn, this book will make it painless and easy to get started with minimal time input.<br /><br /><br />Go back to the TOP to purchase - see your there….;-)
Wordpress for Beginners 2017: A Visual Step-by-Step Guide to Mast...
by Dr. Andy Williams

Language

English

Pages

221

Publication Date

November 02, 2016

Product Description
Customer Reviews
Master Wordpress using our step-by-step visual approach (<b>over 250 screenshots</b>). This book is a major new release for 2017, covering the latest version of Wordpress.<br /><br />Building a beautiful, professional looking Wordpress website, is no longer the domain of computer geeks. Wordpress makes it possible for anyone to create and run a website that looks great on any device - PC, Mac, tablet and phone, for hobby or business.<br /><br />The primary goal of this book is to take anyone, <b>even an absolute beginner</b>, from zero to Wordpress "guru" in a few short hours. I'll hold your hand, step-by-step, all the way.<br /> <br />You get to watch over my shoulder as we explore the Wordpress Dashboard.<br /><br />Inside this book, veteran Wordpress expert Andy Williams will start at the very beginning. You'll learn important topics like:<br /><br /> • The two different versions of Wordpress.<br /> • Website hosting and domain registrars. How to set this up with separate registrar and host, for more security.<br /> • How to install Wordpress.<br /> • An overview of the Dashboard including how to find hidden items.<br /> • Cleaning out the stuff that is installed by default.<br /> • Finding and installing Wordpress themes to instantly change the look and feel of your website.<br /> • Plugins. What they are and how you can use them to create magnificent websites.<br /> • How to update Wordpress, themes and plugins.<br /> • Every single Dashboard setting, what they do, and what you should use in the settings of your website.<br /> • How to find and use the RSS feeds on your site to help search engines find your content.<br /> • The importance of user profiles, and how to assign a "Gravatar" image to your email address.<br /> • How to create great navigation systems on your site, with custom menus, internal linking and related post sections.<br /> • Enabling and dealing with visitor comments.<br /> • Using the media library for images, video and more.<br /> • The difference between pages and posts, and a simple way to know which one you should be using for each bit of content you publish on your website.<br /> • Effective use of categories and tags. Using these incorrectly can get your site penalized or even banned from search engines.<br /> • How to write posts, and even schedule them so they will be published at some future date.<br /> • Using post revisions.<br /> • Two different types of homepage. A blog style page v a more traditional "static" homepage. <br /> • Using widgets on your site to add neat features.<br /> • This book does not focus on any particular Wordpress theme (website "skin"). Instead, it teaches you how to master Wordpress so you can choose and use any theme you like.<br /><br />You'll also be shown how to install and configure a few plugins to:<br /><br /> • Automatically take database backups and email them to you on a schedule you choose.<br /> • Automatically create important legal pages on your site, like terms and privacy policy.<br /> • Help reduce the amount of comment spam your site receives.<br /> • Setup good SEO practices.<br /> • Setup social sharing buttons on your site, so visitors can easily tell their friends about your great web pages. <br /><br />Most people learn better when they can actually see what they are reading about, so one thing this book isn't, is shy about screenshots. There are over 250 of them, showing you exactly what you will see on your screen, and prompting you to take specific actions as you learn and master Wordpress. You may have heard that Wordpress has a steep learning curve. With this book, you won't even notice it. Each chapter ends with a "Tasks to Complete" section. By completing these tasks, you'll not only become proficient with Wordpress, you'll become confident at using Wordpress. By the end of the book, you'll be building great looking, professional Wordpress websites that look fantastic on any device... And you'll enjoy doing it!
Landing Page Optimization for Beginners - Increase Conversion Rat...
by Morten Bagge

Language

English

Pages

Publication Date

March 29, 2017

Product Description
Customer Reviews
Landing Page Optimization - for beginners!<br />Learn how to effectively increase the conversion rates on your websites pages, and earn more money with them. Your landing page is THE most important tool in converting your visitors - do it right!<br /><br />You will learn:<br /><br />- The Basics of a Landing page (key elements, for e-commerce and non-e-commerce sites)<br />- How to test your landing page properly<br />- Get the most out of your visitors on your landing pages<br />- 25 exclusive, and direct applicable tips for your landing page<br /><br />
You Started a Blog - Now What....?: 6 Steps to Growing an Audienc...
by Gundi Gabrielle

Language

English

Pages

101

Publication Date

February 04, 2017

Product Description
Customer Reviews
<h2>PLEASE NOTE: This book is written for COMPLETE BEGINNERS.</h2> <br /><br />Those that have just set up their first blog and are now struggling with the next steps and where to go from here.<br /><br />It was written in response to feedback I received from my first book, which teaches the technical set up to complete beginners. <br /><br />I noticed patterns of what people were struggling with - often just even deciding <b>what topic to focus on</b> - and how blogging works in general.<br /><br />This book will take you by the hand and guide you through the next steps - <b>the solid, basic techniques that every successful blogger started with.</b><br /><br /><h2>If you are looking for advanced techniques, this book will not be for you! - It is meant for Beginners.</h2><br /><br /><br />There is no magic pill to suddenly attract thousands of followers - although there are a few techniques that can speed things up and we will cover them.<br /><br /><b>Another area that is often underestimated is learning the <i>WRITING STYLE OF BLOGGING</i>, including how to format your posts.</b><br /><br />This book goes into detail and provides resources for further training as that is obviously not something you will learn overnight.<br /><br />We will also look at the characteristics of Viral blog posts, but - once again - don't expect a magic pill!<br /><br />Blogging is hard work and becoming a good blogger - a good blog <i>writer</i> - takes training and time, <b>even if you are already experienced in writing.</b><br /><br />People read blogs differently than books and unless you adjust to that, you will have a hard time attracting an audience - no matter how experienced a writer you are.<br /><br />Finally, we wil go over the basic <b>monetization strategies that are available to bloggers.</b><br /><br />If you are new to blogging and are willing to put in the necessary work - and do so consistently - this book will give you a good basic start and take out much of the confusion new bloggers face.<br /><br />Of course, blogging also involves the powerful marketing techniques of SEO and Social Media and they are discussed in depth in part 3 and 4 of this series.<br /><br />I have personally found Kindle Publishing to be another great way to grow a blog following quickly - faster than any other technique actually - and so it is included as part 5 of this series.<br /><br /><br /><br /><h2>Once again - if you are looking for advanced techniques, this book will not be for you - it is specifically aimed at beginners who have just started their first blog.</h2><br /><br />__________________________________________<br /><br /><h2>STEP-BY-STEP: A Proven, Easy-to-Follow System for Taking your Blog form Zero to Successful</h2><br /><br /><br />You have started your blog, but don't know <b>what to do next?</b><br /><br />You wonder <b>how to attract readers and subscribers</b> - and how to set up your blog for optimal conversion.<br /><br />You would also like to earn some money with your blog and promote your services and products.<br /><br />This book will teach you how to start a cool blog the smart way - <b>no prior experience is necessary</b> - and you might even have fun along the way….<br /><br /><br /><h2>Building a Foundation for Success</h2><br /><br />This is what we'll cover:<br /><br />YOUR FREE GIFT - How to pick a Marketable Name for your Blog<br /><br />CHAPTER 1 - Finding a Blog Topic that People Actually Want to Read...<br /><br />CHAPTER 2 - How to Find Viral Blog Post Ideas<br /><br />CHAPTER 3 - The Writing Style of Blogging<br /><br />CHAPTER 4 - How to Drive Traffic to your Blog<br /><br />CHAPTER 5 - How to convert traffic into Subscribers<br /><br />CHAPTER 6 - How to Make Money with Your Blog<br /><br />BONUS Chapter - How to Become a Travel Blogger<br /><br /><h2>Would You Like To Know More?</h2><br /><br />Download now and start your blog on a path to success!<br /><br />Scroll to the top of the page and select the <b><font>BUY</font></b> button.
User Experience Revolution (Smashing eBooks)
by Paul Boag

Language

English

Pages

219

Publication Date

April 02, 2017

Product Description
Customer Reviews
Do you feel like the only person at your company who understands what a huge competitive advantage a good user experience provides? Are you frustrated that your management team doesn’t see the value of creating great user experiences? Do you struggle to convince colleagues to approach projects from a users perspective?<br /><br />Many companies try to create a great experience for customers. But few are willing to make the changes required to deliver on that promise. In fact most don’t even realize just how bad their experience can be.<br /><br />This eBook is for anybody passionate about user experience, but who is in a company that needs an extra push. You might be a designer, marketer, content specialist or any one of many jobs concerned about user experience. You don’t need to be a manager, although you might be. You don’t need to be an expert in user experience. You just need a willingness to challenge the way your company does things and be relentless at putting the user first.<br /><br />Table Of Contents<br /><br />Chapter 1: Getting real about user experience design<br />Chapter 2: How to sell the benefits of user experience design<br />Chapter 3: Create customer experience evangelists<br />Chapter 4: Raise the profile of the customer<br />Chapter 5: Get managerial support<br />Chapter 6: Develop a proof of concept<br />Chapter 7: Establish better working practices<br />Chapter 8: Transform the organisational culture<br />Chapter 9: A vision of a UX-focused company

Enter the Kind Reader Monthly Drawing

Kind Reader Monthly Drawing (March 2017)

Congratulations to February 2017's winner Henry H. of New York, USA.

There's a daily limit of 3 free e-books that can be downloaded at KindReader.com