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Building a StoryBrand: Clarify Your Message So Customers Will Lis...
by Donald Miller

Language

English

Pages

240

Publication Date

October 10, 2017

Product Description
Customer Reviews
<p><strong><em>New York Times</em> best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.</strong></p><p>Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.</p><p>Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.</p><p>X</p>
The Everything Store: Jeff Bezos and the Age of Amazon
by Brad Stone

Language

English

Pages

386

Publication Date

October 15, 2013

Product Description
Customer Reviews
<strong>"An immersive play-by-play of the company's ascent.... It's hard to imagine a better retelling of the Amazon origin story." -- Laura Bennett, <i>New Republic</i></strong><br /><br /> Amazon.com's visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now.<br /><br />Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, and his book is the first in-depth, fly-on-the-wall account of life at Amazon. <i>The Everything Store </i>is the book that the business world can't stop talking about, the revealing, definitive biography of the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read.
Break Through the Noise: The Nine Rules to Capture Global Attenti...
by , Josh Young

Language

English

Pages

240

Publication Date

July 09, 2019

Product Description
Customer Reviews
The odds of getting a video onto YouTube’s front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you – and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube’s front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.<br /><br />Staples outlines a nine-step approach that anyone can use to launch their product or service without having to invest a fortune.<br /> <br />Case studies featured in the book include how Shareability launched ROC Headphones, <u>a multi-million dollar</u> global brand, with a viral video of Cristiano Ronaldo in disguise without spending a nickel on traditional advertising; how they used babies to create the most successful social video ever about the Olympic Games; how they propelled a small pet food company from obscurity to an IPO on the power of two viral videos; and how they <u>helped Cricket Wireless become the most shared brand in the wireless space beating telco powerhouses like Verizon, AT&T and Sprint</u>.
YouTube Secrets: The Ultimate Guide to Growing Your Following and...
by , Benji Travis

Language

English

Pages

196

Publication Date

September 25, 2018

Product Description
Customer Reviews
YouTube has changed our world—from how we view video to how we connect and market—opening a new entrepreneurial landscape to ambitious individuals. Thousands of people generate six to seven figures annually from online video content. And, with the right roadmap, you too could be en route to real influence and income.<br /><br />In YouTube Secrets, online video experts Sean Cannell and Benji Travis draw on a decade of experience as well as interviews with more than one hundred top creators to give you a step-by-step YouTube success playbook. You’ll learn<br /><br />• The seven essential ingredients for a profitable channel<br />• New strategies for getting views and subscribers<br />• Ten ways to make money on YouTube<br />• And much more<br /><br />Whether you’re a beginner or a veteran, this book will show you how to use YouTube to build a following, create a lucrative business, and make a massive impact in people’s lives.
One Million Followers: How I Built a Massive Social Following in ...
by Brendan Kane

Language

English

Pages

Publication Date

October 09, 2018

Product Description
Customer Reviews
<p><strong>Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention.</strong> </p><br /><p>This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer <em>if</em> they should use social media but <em>how</em> to best take advantage of the numerous different platforms. </p><br /><p>How can you make a significant impact in the digital world and stand out among all the noise? </p><br /><p>Digital strategist and “growth hacker” Brendan Kane has the answer and will show you how—in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He’s advised brands such as MTV, Skechers, Vice and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog—and now he’ll share his secrets with you. </p><br /><p>In <em>One Million Followers</em>, Kane will teach you how to<strong> gain</strong> an authentic, dedicated, and diverse online following from scratch; <strong>create</strong> personal, unique, and valuable content that will engage your core audience; and <strong>build</strong> a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn. </p><br /><p>Featuring in-depth interviews with celebrities, influencers, and marketing experts, including: </p><br /><ul><br /><li><strong><em>Chris Barton,</em></strong> cofounder and board director of Shazam and former head of Android business development for Google</li><br /><li><strong><em>Ray Chan,</em></strong> CEO and cofounder of 9GAG</li><br /><li><strong><em>Julius Dein,</em></strong> internet personality and magician with nearly 16 million Facebook followers</li><br /><li><strong><em>Mike Jurkovac,</em></strong> Emmy Award–winner and creative director of will.i.am and the Black Eyed Peas</li><br /><li><strong><em>Phil Ranta,</em></strong> former COO of Studio71 and VP of network at Fullscreen</li><br /><li><strong><em>Eamonn Carey, </em></strong>managing director at Techstars London</li><br /><li><strong><em>Jonathan Skogmo,</em></strong> founder and CEO of Jukin Media, Inc.</li><br /><li><strong><em>Jon Jashni,</em></strong> founder of Raintree Ventures and former president and chief creative officer of Legendary Entertainment</li><br /></ul><br /><p><em>One Million Followers </em>is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It’s time to stop being a follower and start being a leader.</p>
SEO 2019: Learn search engine optimization with smart internet ma...
by Adam Clarke

Language

English

Pages

229

Publication Date

September 09, 2014

Product Description
Customer Reviews
<h2><strong>Learn SEO strategies to rank at the top of Google with SEO 2019, from beginner to advanced!</strong></h2><br /><b>EXPANDED & UPDATED - NOVEMBER, 2018</b><br /><br />No matter your background, SEO 2019 will walk you through search engine optimization techniques used to grow countless companies online, exact steps to rank high in Google, and how get a ton of customers. First, let me tell you a little secret about SEO marketing...<br /><br /><h3><strong>Most of the search engine optimization advice on the Internet is wrong!</strong></h3><br />If you've browsed through search engine optimization advice online, you may have noticed two things:<br /><br />- Most SEO advice is outdated or just dead-wrong.<br />- Google's constant updates have made many popular SEO optimization strategies useless.<br /><br />Why is this so? Google are constantly evolving. Some recent changes:<br /><br />1. August, 2018 - Google releases an industry changing update, with some sites showing up to 50% decreases or increases in traffic, later titled the "Medic Update" or "Your Money or Your Life Update."<br />2. July, 2018 - Google announce's Speakable markup, making it easier than ever to target voice search results.<br />3. March, 2018 - Google's game-changing "Mobile First Index" is rolled out, completely overhauling how the search results are calculated.<br />4. January, 2018 - Google announces their "Speed Update" rolling out July, 2018—targeting sites with slow mobile load speeds.<br /><br />SEO 2018 covers these latest updates to Google's algorithm and how to use them to your advantage. This book also reveals potential changes coming up in 2019. With this best-selling SEO book, learn SEO from a fundamental level, achieve top rankings, and generate a wave of new customers to your site.<br /><br /><h3><strong>Discover powerful link building techniques experts use to get top rankings</strong></h3><br />Link building is the strongest factor for ranking high in Google. Unfortunately, most widely-used methods suck! This chapter walks you through new powerful techniques that won't get you in hot-water with Google. Now updated with more link building strategies, and extra tips for advanced readers.<br /><br /><h3><strong>You will also discover:</strong></h3><br />1. Important SEO concepts, from beginner to advanced.<br />2. Sneaky tricks to get local businesses ranking high with local SEO.<br />3. The inner workings of Google’s algorithm and how it calculates the search results.<br />4. How to find “money” keywords that will send customers to your site.<br />5. Basic and advanced link building strategies for pushing your rankings up higher.<br />6. Six insider sources to get expert SEO or Internet marketing advice worth thousands of dollars, for free.<br />7. How to use social media and web analytics to multiply your results.<br /><br /><h3><strong>Sidestep Google search engine updates in 2019</strong></h3><br />Contrary to Internet marketing gossip, problems caused by Google updates are rarely irrecoverable—but you need the right knowledge. This book reveals:<br /><br />- The inner mechanics of Google's algorithm, and how to rank your site at the top.<br />- Recent Google updates—Google's Medic Update, Speakable markup, Google's Mobile First Index, Google Speed update, Google Hawk update, Accelerated Mobile Pages, and more...<br />- Potential changes coming up in 2019.<br />- How to safe-guard against penalties in 2019 and beyond.<br />- How to recover from Google penalties.<br /><br /><h3><strong>And read the special bonus chapter on pay-per-click advertising</strong></h3><br />In this special bonus chapter, learn to quickly setup pay-per-click advertising campaigns with Google AdWords, and send more customers to your site overnight, literally.<br /><br /><b>One of the most comprehensive SEO optimization and Internet marketing books ever published—now expanded and updated—of all best-selling SEO books, this is the only one with everything you need. Scroll up, click buy, and get started now!</b>
Instagram Secrets: The Underground Playbook for Growing Your Foll...
by Jeremy McGilvrey

Language

English

Pages

230

Publication Date

June 28, 2017

Product Description
Customer Reviews
What is Instagram Secrets? Instagram Secrets is NOT a book about getting likes and comments or which hashtags to use. Instead, the information found inside of the 21 chapters lays out a step-by-step formula for the two things online entrepreneurs care about most:<br /> <br />How to build a large following FAST. <br />How to convert those followers into DOLLARS. <br /> <br />The old way of being successful on social media meant that you had to spend a small fortune to build your following, then light your marketing dollars on fire trying to figure out Facebook ads. <br /> <br />Instagram Secrets completely demolishes the old way entrepreneurs were taught to use social media to grow their businesses. Now, anybody (even if you have ZERO Instagram followers) can generate an ENDLESS FLOOD of warm, cheap and targeted leads on demand. The warmer the lead, the easier the sale. The cheaper the lead, the higher the profit. Wasting weeks or months on “testing” is now a thing of the past. You can now test your website, landing page, and sales funnels in just a few hours and make the necessary tweaks that will put you on the fast track to profitability.<br /> <br />There is a HUGE misconception about what it really means to be successful on social media: Having tons of followers is great, but it’s meaningless if it doesn’t make you money. Getting likes makes you feel good, but you can’t pay your bills with Instagram likes. Getting leads makes it seem like you are winning, but leads without sales are useless.<br /> <br />Those who LOSE on Instagram treat it like a popularity contest to fuel their ego. Winning on Instagram is simple: Just follow the blueprint Jeremy reveals in this book.<br /> <br />Will Instagram Secrets work for you? Yes. The pure gold packed from cover-to-cover in this book is not THEORY by the latest “Insta-Fake Guru.” The author, Jeremy McGilvrey wrote the book after learning DIRECTLY from Jason Stone, aka @Millionaire_Mentor who to date has 2.4 million followers, built and email list of 350,000 loyal subscribers and netted well over $2,000,000 using only Instagram. <br />Jeremy wrote Instagram Secrets the same way Napoleon Hill wrote the all-time personal development best seller Think and Grow Rich. Hill interviewed billionaire businessman Andrew Carnegie to learn the secrets behind how he achieved his unheard-of success and indestructible WEALTH. He then simplified Carnegie’s teachings into the first ever roadmap for attaining extraordinary financial success. Similarly, McGilvrey distilled Jason Stone’s vast knowledge into the most comprehensive book ever written for building a massive Instagram following and turning those followers into dollars.<br /> <br />Not only did McGilvrey STUDY with the best, he also APPLIED everything he learned from @Millionaire_Mentor to build two Instagram pages to a combined 312,567 followers in under 15 months, collect 35,456 email leads in 7 months and earn daily predictable profits from Instagram.<br /> <br />Instagram Secrets was written with the goal of helping entrepreneurs completely bypass the years of pain, suffering and failure associated with building a profitable business and help them to achieve massive online success in record time.<br /><br />If you are looking for another cookie-cutter training about how to become Insta-Famous Instagram Secrets is not for you. But, if you are serious about using Instagram to grow your following fast, get leads, make sales and build a profitable business...Then pick up your copy of Instagram Secrets today.
Crushing It!: How Great Entrepreneurs Build Their Business and In...
by Gary Vaynerchuk

Language

English

Pages

293

Publication Date

January 30, 2018

Product Description
Customer Reviews
<p>Four-time <em>New York Times</em> bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands.</p><p>In his 2009 international bestseller <em>Crush It,</em> Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In <em>Crushing It!,</em> Gary explains why that’s even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier—and not just financially—than they ever imagined possible by following <em>Crush It</em> principles. The secret to their success (and Gary’s) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work to their utmost potential. That’s what <em>Crushing It</em>! teaches readers to do.</p><p>In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, <em>Crushing It!</em> illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies.</p><p><em>Crushing It!</em> is a state-of-the-art guide to building your own path to professional and financial success, but it’s not about getting rich. It’s a blueprint to living life on your own terms.</p>
ONLINE MARKETING MILLIONAIRE: How to Make Money Online With Amazo...
by AJ O'Brien

Language

English

Pages

Publication Date

October 05, 2019

Product Description
Customer Reviews
You only have thirty days! Tick, tick, tick. <br /><br />That’s about how long it takes for most of us to run out of money after we get downsized, rightsized, laid off, pink-slipped, or otherwise let go from our jobs. <br /> <br />So what would you do? <br /><br />Would you be able to replace your income? Would it be with yet another horrible job, or with something you really enjoy?<br />Hi. I’m AJ. Really nice to meet you. And thanks for checking out my book.<br /><br />I won’t bore you with my “rags to riches” story.<br /><br />But let me just tell you how I got from a not-so-good place financially to a really good one, and what’s in that story for you.<br />There really wasn’t a “rags” side to the story. I was never dirt poor. I was born in Ireland, grew up middle class in England, emigrated with my parents to the U.S. (Tampa, Florida to be exact) at age 14, and lived a pretty decent life. When I was 18, my parents had just enough money for me to take out huge student loans to go to college.<br /> <br />I got a nice degree, then an MBA, got lucky and landed a good job in Tampa, with an OK income. <br /><br />OK, it wasn’t a good job. The work was mind-numbing and pointless, the environment was soul crushing, and my boss was a real “B” who hated me. But at least the rent and the student loans were getting paid.<br /><br />Being single at that point, I spent a lot of my free time online (duh). But I was a little different than my peers – I was seriously looking for ways to make some money online, rather than just scrolling through social media.<br /><br />I had enough money to take the free “courses” that people offer you before they try to sell you their expensive courses. <br /><br />Turns out that if you listen carefully, they put some good stuff into those free “courses.” So I put my new training to work.<br />I started with Amazon®, selling “stuff.” What a blast – seriously – buying stuff cheap, marking it up, selling it online, running packages to the post office, and waiting for my profit. I enjoyed having that little business, but there wasn’t a lot of profit! <br /><br />So I went back to the drawing board. I was having truckloads of goods shipped to my dad’s garage (he didn’t care much for that), spending all my free time sorting, labeling, and listing them, And then shipping the packages one by one as I made sales.<br /><br />What was I missing? Countless people worldwide are making small (and large) fortunes selling on Amazon® FBA®. Why wasn’t I?<br /><br />Well, it does turn out there are certain secrets you need to know (which I will try to share with you here).<br /><br />Things like – how to know what to sell; knowing how to price it (so you can factor in all costs); how to compete without getting in a price race to the bottom; how to find a niche with just the right amount of competition; and on and on.<br /><br />Ding! First FBA sale. Then second, then third. Then breakeven, then profit. And then scaling – lather, rinse, repeat!<br />With this and my information marketing business (see my other books), it wasn’t long before I was able to leave that dreadful job (well, courtesy of that “pink slip” I told you about – you know, downsizing and all). With no paycheck, I spent half my time marketing online, and the other half looking for another dreadful job. I had to race against the clock to see which one would replace my income.<br /><br />Amazon sales and Internet Marketing won! That was four years ago. I’m making a boatload more than any of my would-be bosses are making today – and I don’t have to listen to their c__p!<br /><br />These days my dad handles most of the Amazon® FBA® business as my partner. He loves it, and it gives me lots of opportunities to keep in touch with him. I write books and handle a lot of the information side of the business.<br /><br />I hope you enjoy my story, and I hope you prosper from it as I have.<br /><br />Please, just don’t remind my dad that his kid is also his boss! He prefers the term “partner.” lol<br /><br />AJ O’Brien<br /><br />
Social Media Marketing Mastery 2019:3 BOOKS IN 1-How to Build a B...
by Robert Miller

Language

English

Pages

334

Publication Date

March 27, 2019

Product Description
Customer Reviews
<h2>3 Books in 1 Boxset</h2><p><strong>Master</strong> <strong>Social Media Marketing & become an expert!<br />Get your Social Media Marketing book collection Now!</strong></p><p><strong></strong>This collection includes the top books to help you improve, grow and master your Social Media Marketing skills. Change the way that you market your business! It doesn’t matter what social media platforms your business favors, the time and marketing budget spent there can reap immense rewards, but only if the company’s social media presence is handled properly. If you are looking for the best way to dip your foot into this marketing goldmine, then this book collection is exactly what you need!​<strong></strong><br /></p><p><strong>Included books:</strong></p><p><strong>Social Media Marketing 2019: </strong>How to Become an Influencer Of Millions On Facebook, Twitter, Youtube & Instagram While Advertising & Building Your Personal Brand</p><p><strong>Social Media Marketing 2019: </strong>The Power of Instagram Marketing - How to Win Followers &  Influence Millions Online Using Highly Effective Personal Branding &  Digital Networking Strategies</p><p><strong>Social Media Marketing 2019: </strong>How to Brand Yourself Online Through Facebook, Twitter, YouTube & Instagram - Highly Effective Strategies for Digital Networking, Personal Branding, and Online Influence</p><br />

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Ernest Hemingway – The Old Man and the Sea Review
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