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Adobe Photoshop CC Classroom in a Book (2019 Release)
by , Conrad Chavez

Language

English

Pages

416

Publication Date

November 19, 2018

Product Description
Customer Reviews
<p style="margin:0px;">Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Photoshop choose <i>Adobe Photoshop CC Classroom in a Book (2019 release)</i> from Adobe Press. The 15 project-based lessons show key step-by-step techniques for working in Photoshop, including how to correct, enhance, and distort digital images, create image composites, and prepare images for print and the web.</p> <p style="margin:0px;"> </p> <p style="margin:0px;">In addition to learning the essential elements of the Photoshop interface, this revised edition for the 2019 release covers features like the new Frame tool, designing reflected and radial art with Paint Symmetry, correcting mistakes with updated Undo, Navigating the redesigned Home screen, removing objects with upgraded Content-Aware Fill, saving time with simplified editing and transformations, and much more!</p> <p style="margin:0px;"> </p> <p style="margin:0px;">The online companion files include all the necessary assets for readers to complete the projects featured in each chapter. All buyers of the book get full access to the Web Edition: A Web-based version of the complete ebook enhanced with video and multiple-choice quizzes. </p> <p style="margin:0px;"> </p>
Adobe Illustrator CC Classroom in a Book (2019 Release)
by Brian Wood

Language

English

Pages

480

Publication Date

December 10, 2018

Product Description
Customer Reviews
<div> <p style="margin:0px;">Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Illustrator CC (2019 release) choose <i>Adobe Illustrator CC Classroom in a Book (2019 release)</i> from the best-selling series of hands-on software training workbooks from Adobe Press. The 15 project-based lessons show users the key techniques for realizing your creative potential with Adobe Illustrator CC. Following hands-on step-by-step projects, users create logos, illustrations, posters, and more. Explore the new streamlined Tools panel and all of the features essential for being creative in Illustrator, including working with the Shaper tool and Live Shapes along with dynamic symbols to streamline graphics creation. Create website assets and export them in multiple formats to support modern responsive web designs. From exacting illustration to free-form painting, you’ll build a strong foundation in Illustrator as you progress through the lessons.</p> <p style="margin:0px;"> </p> <p style="margin:0px;">The online companion files include all the necessary assets for readers to complete the projects featured in each. All buyers of the book get full access to the Web Edition: A Web-based version of the complete ebook enhanced with video and multiple-choice quizzes. </p> </div>
Fundamentals of Data Visualization: A Primer on Making Informativ...
by Claus O. Wilke

Language

English

Pages

390

Publication Date

March 18, 2019

Product Description
Customer Reviews
<div><p>Effective visualization is the best way to communicate information from the increasingly large and complex datasets in the natural and social sciences. But with the increasing power of visualization software today, scientists, engineers, and business analysts often have to navigate a bewildering array of visualization choices and options.</p><p>This practical book takes you through many commonly encountered visualization problems, and it provides guidelines on how to turn large datasets into clear and compelling figures. What visualization type is best for the story you want to tell? How do you make informative figures that are visually pleasing? Author Claus O. Wilke teaches you the elements most critical to successful data visualization.</p><ul><li>Explore the basic concepts of color as a tool to highlight, distinguish, or represent a value</li><li>Understand the importance of redundant coding to ensure you provide key information in multiple ways</li><li>Use the book’s visualizations directory, a graphical guide to commonly used types of data visualizations</li><li>Get extensive examples of good and bad figures</li><li>Learn how to use figures in a document or report and how employ them effectively to tell a compelling story</li></ul></div>
Game Engine Architecture, Third Edition
by Jason Gregory

Language

English

Pages

1240

Publication Date

July 20, 2018

Product Description
Customer Reviews
<P>In this new and improved third edition of the highly popular <B>Game Engine Architecture</B>, Jason Gregory draws on his nearly two decades of experience at Midway, Electronic Arts and Naughty Dog to present both the theory and practice of game engine software development. In this book, the broad range of technologies and techniques used by AAA game studios are each explained in detail, and their roles within a real industrial-strength game engine are illustrated.</P><B><br /><P>New to the Third Edition </P></B><br /><P>This third edition offers the same comprehensive coverage of game engine architecture provided by previous editions, along with updated coverage of:</P><br /><UL><br /><P><br /><LI>computer and CPU hardware and memory caches,</LI><br /><P></P><br /><P><br /><LI>compiler optimizations,</LI><br /><P></P><br /><P><br /><LI>C++ language standardization,</LI><br /><P></P><br /><P><br /><LI>the IEEE-754 floating-point representation,</LI><br /><P></P><br /><P><br /><LI>2D user interfaces,</LI><br /><P></P><br /><P><br /><LI>plus an entirely new chapter on hardware parallelism and concurrent programming.</LI><br /><P></P></UL><br /><P>This book is intended to serve as an introductory text, but it also offers the experienced game programmer a useful perspective on aspects of game development technology with which they may not have deep experience. As always, copious references and citations are provided in this edition, making it an excellent jumping off point for those who wish to dig deeper into any particular aspect of the game development process.</P><br /><P> </P><br /><P><STRONG>Key Features</STRONG></P><br /><UL><br /><LI>Covers both the theory and practice of game engine software development</LI><br /><LI>Examples are grounded in specific technologies, but discussion extends beyond any particular engine or API.</LI><br /><LI>Includes all mathematical background needed.</LI><br /><LI>Comprehensive text for beginners and also has content for senior engineers.</LI></UL>
The Art of Game Design: A Book of Lenses, Second Edition
by Jesse Schell

Language

English

Pages

555

Publication Date

November 06, 2014

Product Description
Customer Reviews
<P>Good game design happens when you view your game from as many perspectives as possible. Written by one of the world's top game designers, <B>The Art of Game Design </B>presents 100+ sets of questions, or different lenses, for viewing a game’s design, encompassing diverse fields such as psychology, architecture, music, visual design, film, software engineering, theme park design, mathematics, puzzle design, and anthropology. This <B>Second Edition</B> of a Game Developer Front Line Award winner:</P><br /><UL><br /><LI>Describes the deepest and most fundamental principles of game design</LI><br /><LI>Demonstrates how tactics used in board, card, and athletic games also work in top-quality video games</LI><br /><LI>Contains valuable insight from Jesse Schell, the former chair of the International Game Developers Association and award-winning designer of Disney online games</LI></UL><br /><P><B>The Art of Game Design, Second Edition </B>gives readers useful perspectives on how to make better game designs faster. It provides practical instruction on creating world-class games that will be played again and again.</P>
The Brand Gap: Revised Edition (AIGA Design Press)
by Marty Neumeier

Language

English

Pages

208

Publication Date

August 04, 2005

Product Description
Customer Reviews
THE BRAND GAP is the first book to present a unified theory of brand-building.  Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives. In an entertaining two-hour read you’ll learn:<br /> <br />• the new definition of brand<br />• the five essential disciplines of brand-building<br />• how branding is changing the dynamics of competition<br />• the three most powerful questions to ask about any brand<br />• why collaboration is the key to brand-building<br />• how design determines a customer’s experience<br />• how to test brand concepts quickly and cheaply<br />• the importance of managing brands from the inside<br />• 220-word brand glossary<br /> <br />From the back cover:<br />Not since McLuhan’s THE MEDIUM IS THE MESSAGE has a book compressed so many ideas into so few pages. Using the visual language of the boardroom, Neumeier presents the first unified theory of branding—a set of five disciplines to help companies bridge the gap between brand strategy and customer experience. Those with a grasp of branding will be inspired by the new perspectives they find here, and those who would like to understand it better will suddenly “get it.” This deceptively simple book offers everyone in the company access to “the most powerful business tool since the spreadsheet.”<br />
The Adobe Photoshop Lightroom Classic CC Book for Digital Photogr...
by Scott Kelby

Language

English

Pages

498

Publication Date

May 08, 2018

Product Description
Customer Reviews
<p style="margin:0px;">Since Lightroom first launched 11 years ago, Scott Kelby’s <i>The Adobe Photoshop Lightroom Book for Digital Photographers</i> has been the world’s #1 top-selling Lightroom book (it has been translated into dozens of different languages), and in this latest version for Lightroom Classic CC, Scott did his biggest update ever, sharing all his latest techniques, insights, and invaluable tips using his award-winning, step-by-step, plain-English style that makes learning Lightroom easy and fun.</p> <p style="margin:0px;"> </p> <p style="margin:0px;">Scott doesn’t just show you which sliders do what (every Lightroom book does that, right?). Instead, he shares his own personal settings, his time-tested techniques, and his proven step-by-step method of learning Lightroom, so you can begin using it like a pro from the start.</p> <p style="margin:0px;"> </p> <p style="margin:0px;">Each year, he trains thousands of Lightroom users at his live seminars and through his blog at LightroomKillerTips.com, and he has learned first-hand what really works and what doesn’t. He tells you flat-out which techniques work best, which ones to avoid, and why. You’ll learn:</p> <p style="margin:0px;"> </p> <ul> <li>His now famous SLIM (Simplified Lightroom Image Management) system that will teach you, step by step, how to organize your images, back them up, and be able to find them quickly and easily. Scott’s SLIM system is used by photographers all over the world and is taught at colleges and universities, because it’s so simple, straightforward, and it works.</li> <li>How to make your images look like the pros and how to take advantage of the new RAW camera, creative, and B&W profiles—you’ll finally “get” the whole image-editing thing, and you’ll know exactly what to do, in what order, and why. </li> <li>How to use Lightroom along with Photoshop, and how to make the two work together absolutely seamlessly. You’ll be surprised at what you’ll be able to do, even if you’ve never used Photoshop before.</li> <li>There’s a full chapter on how to use Lightroom on your mobile device to expand Lightroom’s power.</li> <li>The last chapter really sets this book apart because this is where Scott answers his #1 most-asked Lightroom question, which is “Exactly what order am I supposed to do things in?” You’ll see his entire start-to-finish Lightroom workflow and learn how to incorporate it into your own workflow.</li> <li>You can also download most of the same images used in the book to follow right along with.</li> <li>And, you’ll get a killer collection of custom Lightroom Develop and Print presets to give you some of the most sought-after looks and effects, all with just one click.</li> </ul> <p style="margin:0px;"> </p> <p style="margin:0px;"> </p> <p style="margin:0px;"> </p> <p style="margin:0px;">This is the first and only book to bring the whole process together in such a clear, concise, and visual way. There is no faster, more straight-to-the-point, or more fun way to learn Lightroom than with this ground- and record-breaking book.</p>
Adobe Photoshop CC Classroom in a Book (2018 release)
by , Conrad Chavez

Language

English

Pages

400

Publication Date

December 22, 2017

Product Description
Customer Reviews
<p style="margin:0px;">Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Photoshop choose <i>Adobe Photoshop CC Classroom in a Book (2018 release)</i> from Adobe Press. The 15 project-based lessons show key step-by-step techniques for working in Photoshop, including how to correct, enhance, and distort digital images, create image composites, and prepare images for print and the web.</p> <p style="margin:0px;"> </p> <p style="margin:0px;">In addition to learning the essential elements of the Photoshop interface, this revised edition for the 2018 release covers features like search capabilities, Content-Aware Crop, Select and Mask, Face-Aware Liquify, designing with multiple artboards, creating and organizing enhanced brush presets, and much more!</p> <p style="margin:0px;"> </p> <p style="margin:0px;">The online companion files include all the necessary assets for readers to complete the projects featured in each chapter as well as ebook updates when Adobe releases relevant new features for Creative Cloud customers. All buyers of the book get full access to the Web Edition: a Web-based version of the complete ebook enhanced with video and multiple-choice quizzes. </p>
Real-Time Rendering, Fourth Edition
by , Naty Hoffman

Language

English

Pages

1198

Publication Date

August 06, 2018

Product Description
Customer Reviews
Thoroughly updated, this fourth edition focuses on modern techniques used to generate synthetic three-dimensional images in a fraction of a second. With the advent of programmable shaders, a wide variety of new algorithms have arisen and evolved over the past few years. This edition discusses current, practical rendering methods used in games and o
Information Architecture: For the Web and Beyond
by , Jorge Arango

Language

English

Pages

485

Publication Date

September 09, 2015

Product Description
Customer Reviews
<div><p>Information architecture (IA) is far more challenging—and necessary—than ever. With the glut of information available today, anything your organization wants to share should be easy to find, navigate, and understand. But the experience you provide has to be familiar and coherent across multiple interaction channels, from the Web to smartphones, smartwatches, and beyond.</p><p>To guide you through this broad ecosystem, this popular guide—now in its fourth edition—provides essential concepts, methods, and techniques for digital design that have withstood the test of time. UX designers, product managers, developers, and anyone involved in digital design will learn how to create semantic structures that will help people engage with your message.</p><p>This book includes:</p><ul><li>An overview of IA and the problems it solves for creating effective digital products and services</li><li>A deep dive into IA components, including organization, labeling, navigation, search, and metadata</li><li>Processes and methods that take you from research to strategy, design, and IA implementation</li></ul></div>

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