Categories

 > Business & Money > Technology

22,919 results were found

Sort by:

Villainous Weapons of Persuasion (Success Villains Book 3)
by Ben Settle

Language

English

Pages

51

Publication Date

August 01, 2019

Product Description
Customer Reviews
If you want the secret weapons of persuasion and influence used by the world’s most cunning villains, then this book can give them to you.<br /><br />It’s called:<br /><i>Villainous Weapons of Persuasion</i><br /><br />It includes:<br /><br />• Bullseye’s “N-Word” that makes ordinary men quake in terror — this word most men fear can persuade even cold and indifferent women to pursue you… lets businesses charge top fees for imperfect products… and was used by a business author to make more money selling water filters door-to-door part time than he did as an airline pilot!<br /><br />• The Emperor Palpatine way to turn flaws into reasons to believe you — this powerful method is taught by one of the world’s greatest sales trainers, was used by Walt Disney to get investor funding for his first theme park when it was overrun with ugly weeds, and turned a small car rental company into one of the biggest in history.<br /><br />• Walter White’s trick for getting people no choice but to do as you say— this gutsy trick was used by a famous ad man to make bullies submit to him… by a preacher to persuade evil men to fear even looking at him… and by a pitchman to persuade entire cities to build skyscrapers back when people were plunging to their deaths in elevators. <br /><br />• Pennywise the clown’s spear of influence that impales all resistance to doing as you say — this deadly weapon of persuasion was used by mail-order men to sell expensive products to skeptical strangers sight unseen… by a telemarketer to sell $200,000 stocks to people who hated his guts… and by authors to sell billions worth of Bible-related books the world over.<br /><br />• Freddy Krueger’s secret for slashing away skepticism — this was used by one of New York’s top salesmen, a garbage service to get featured on Oprah, Johnny Carson to become the most recognized man on TV, and even a desperate publisher to get libraries to loan him non-circulating books.<br /><br />• Apollo Creed’s method of “preeminence” — this means wherever you go, people already know, trust, and respect you, and was used by celebrity inventors (like Thomas Edison), entertainers (like Frank Sinatra), actors (like Steve McQueen), artists (like Pablo Picasso), and even great comic book writers (like Stan Lee) to get whatever they wanted.<br /><br />• Donald Trump’s ace-in-the-hole for turning slander into influence — this lets you benefit from accusations or personal attacks — like Donald Trump used it to get himself elected President, husbands using it to silence wives trying to emasculate them, and even this book’s author to turn being slandered by a rapper into $30k in book sales in a week.<br /><br />Get your copy today, and be far more persuasive and influential by tomorrow
Building a StoryBrand: Clarify Your Message So Customers Will Lis...
by Donald Miller

Language

English

Pages

240

Publication Date

October 10, 2017

Product Description
Customer Reviews
<p><strong><em>New York Times</em> best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.</strong></p><p>Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.</p><p>Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.</p><p>X</p>
Digital Transformation: Survive and Thrive in an Era of Mass Exti...
by Thomas M. Siebel

Language

English

Pages

253

Publication Date

July 09, 2019

Product Description
Customer Reviews
<p><b>From visionary Silicon Valley entrepreneur Tom Siebel comes a penetrating examination of the new technologies that are disrupting business and government—and how organizations can harness them to transform into digital enterprises.</b></p><p>The confluence of four technologies—elastic cloud computing, big data, artificial intelligence, and the internet of things —writes Siebel, is fundamentally changing how business and government will operate in the 21st century. </p><p>Siebel masterfully guides readers through a fascinating discussion of the game-changing technologies driving digital transformation and provides a roadmap to seize them as a strategic opportunity. He shows how leading enterprises such as Enel, 3M, Royal Dutch Shell, the U.S. Department of Defense, and others are applying AI and IoT with stunning results.</p><p><i>Digital Transformation</i> is the guidebook every business and government leader needs to survive and thrive in the new digital age.</p>
The Phoenix Project: A Novel about IT, DevOps, and Helping Your B...
by , George Spafford

Language

English

Pages

432

Publication Date

February 06, 2018

Product Description
Customer Reviews
<span><span>Five years after this sleeper hit took on the world of IT and flipped it on its head, the 5th Anniversary Edition of The Phoenix Project continues to guide IT in the DevOps revolution. In this newly updated and expanded edition of the bestselling</span><span style="font-style:italic;"> The Phoenix Project</span><span>, </span><span>co-author Gene Kim includes a new afterword and a deeper delve into the Three Ways as described in </span><span style="font-style:italic;">The DevOps Handbook</span><span>. </span></span><br /><span><span>Bill, an IT manager at Parts Unlimited, has been tasked with taking on a project critical to the future of the business, code named Phoenix Project. But the project is massively over budget and behind schedule. The CEO demands Bill must fix the mess in ninety days or else Bill's entire department will be outsourced. <br /><br />With the help of a prospective board member and his mysterious philosophy of The Three Ways, Bill starts to see that IT work has more in common with a manufacturing plant work than he ever imagined. With the clock ticking, Bill must organize work flow streamline interdepartmental communications, and effectively serve the other business functions at Parts Unlimited. <br /><br />In a fast-paced and entertaining style, three luminaries of the DevOps movement deliver a story that anyone who works in IT will recognize. Readers will not only learn how to improve their own IT organizations, they'll never view IT the same way again.</span></span>
Start with Why: How Great Leaders Inspire Everyone to Take Action
by Simon Sinek

Language

English

Pages

247

Publication Date

September 23, 2009

Product Description
Customer Reviews
<p> </p><b>The inspiring, life-changing bestseller by the author of LEADERS EAT LAST and TOGETHER IS BETTER.</b><br /><br />In 2009, Simon Sinek started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers. Since then, millions have been touched by the power of his ideas, including more than 28 million who’ve watched his TED Talk based on START WITH WHY -- the third most popular TED video of all time.<br />  <br /> Sinek starts with a fundamental question: Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? <br />  <br /> People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it.  <br />  <br /> START WITH WHY shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way -- and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.
Life After Google: The Fall of Big Data and the Rise of the Block...
by George Gilder

Language

English

Pages

256

Publication Date

July 17, 2018

Product Description
Customer Reviews
<b>A <i>FINANCIAL TIMES</i> BOOK OF THE MONTH</b><br /> <br /> <b>FROM THE WALL STREET JOURNAL: </b><b>"</b><b>Nothing Mr. Gilder says or writes is ever delivered at anything less than the fullest philosophical decibel..</b>. <b>Mr. Gilder sounds less like a tech guru than a poet, and his words tumble out in a romantic cascade."</b><br /> <br /> <b>“Google’s algorithms assume the world’s future is nothing more than the next moment in a random process. George Gilder shows how deep this assumption goes, what motivates people to make it, and why it’s wrong: the future depends on human action.” — Peter Thiel, founder of PayPal and Palantir Technologies and author of Zero to One: Notes on Startups, or How to Build the Future</b><br /> <br /> The Age of Google, built on big data and machine intelligence, has been an awesome era. But it’s coming to an end. In Life after Google, George Gilder—the peerless visionary of technology and culture—explains why Silicon Valley is suffering a nervous breakdown and what to expect as the post-Google age dawns.<br /> <br /> Google’s astonishing ability to “search and sort” attracts the entire world to its search engine and countless other goodies—videos, maps, email, calendars….And everything it offers is free, or so it seems. Instead of paying directly, users submit to advertising. The system of “aggregate and advertise” works—for a while—if you control an empire of data centers, but a market without prices strangles entrepreneurship and turns the Internet into a wasteland of ads.<br /> <br /> The crisis is not just economic. Even as advances in artificial intelligence induce delusions of omnipotence and transcendence, Silicon Valley has pretty much given up on security. The Internet firewalls supposedly protecting all those passwords and personal information have proved hopelessly permeable.<br /> <br /> The crisis cannot be solved within the current computer and network architecture. The future lies with the “cryptocosm”—the new architecture of the blockchain and its derivatives. Enabling cryptocurrencies such as bitcoin and ether, NEO and Hashgraph, it will provide the Internet a secure global payments system, ending the aggregate-and-advertise Age of Google.<br /> <br /> Silicon Valley, long dominated by a few giants, faces a “great unbundling,” which will disperse computer power and commerce and transform the economy and the Internet.<br /> <br /> Life after Google is almost here.<br /> <br />  <br /> <br /> <i>For fans of "Wealth and Poverty," "Knowledge and Power," and "The Scandal of Money." </i>
The Fifth Domain: Defending Our Country, Our Companies, and Ourse...
by , Robert K. Knake

Language

English

Pages

352

Publication Date

July 16, 2019

Product Description
Customer Reviews
<b>An urgent new warning from two bestselling security experts--and a gripping inside look at how governments, firms, and ordinary citizens can confront and contain the tyrants, hackers, and criminals bent on turning the digital realm into a war zone. <br /><br /><b>"In the battle raging between offense and defense in cyberspace, Clarke and Knake have some important ideas about how we can avoid cyberwar for our country, prevent cybercrime against our companies, and in doing so, reduce resentment, division, and instability at home and abroad."--Bill Clinton</b></b><br /><br />There is much to fear in the dark corners of cyberspace. From well-covered stories like the Stuxnet attack which helped slow Iran's nuclear program, to lesser-known tales like EternalBlue, the 2017 cyber battle that closed hospitals in Britain and froze shipping crates in Germany in midair, we have entered an age in which online threats carry real-world consequences. But we do not have to let autocrats and criminals run amok in the digital realm. We now know a great deal about how to make cyberspace far less dangerous--and about how to defend our security, economy, democracy, and privacy from cyber attack. <br /><br />This is a book about the realm in which nobody should ever want to fight a war: the fifth domain, the Pentagon's term for cyberspace. Our guides are two of America's top cybersecurity experts, seasoned practitioners who are as familiar with the White House Situation Room as they are with Fortune 500 boardrooms. Richard A. Clarke and Robert K. Knake offer a vivid, engrossing tour of the often unfamiliar terrain of cyberspace, introducing us to the scientists, executives, and public servants who have learned through hard experience how government agencies and private firms can fend off cyber threats. <br /><br />Clarke and Knake take us inside quantum-computing labs racing to develop cyber superweapons; bring us into the boardrooms of the many firms that have been hacked and the few that have not; and walk us through the corridors of the U.S. intelligence community with officials working to defend America's elections from foreign malice. With a focus on solutions over scaremongering, they make a compelling case for "cyber resilience"--building systems that can resist most attacks, raising the costs on cyber criminals and the autocrats who often lurk behind them, and avoiding the trap of overreaction to digital attacks. <br /><br />Above all, Clarke and Knake show us how to keep the fifth domain a humming engine of economic growth and human progress by not giving in to those who would turn it into a wasteland of conflict. Backed by decades of high-level experience in the White House and the private sector, <i>The Fifth Domain</i> delivers a riveting, agenda-setting insider look at what works in the struggle to avoid cyberwar.
The Lean Startup: How Today's Entrepreneurs Use Continuous Innova...
by Eric Ries

Language

English

Pages

338

Publication Date

September 13, 2011

Product Description
Customer Reviews
<p><b>Most startups fail. But many of those failures are preventable.  The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. <br /></b><br />Eric Ries defines a startup as <b>an organization dedicated to creating something new under conditions of extreme uncertainty</b>. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. <br /><br />The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively.  Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. <br /><br />Rather than wasting time creating elaborate business plans, <i>The Lean Startup</i> offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.<br /><br /></p>
AI Superpowers: China, Silicon Valley, and the New World Order
by Kai-Fu Lee

Language

English

Pages

275

Publication Date

September 25, 2018

Product Description
Customer Reviews
<DIV><B>THE </B><I><B>NEW YORK TIMES</B></I><B>, </B><I><B>USA TODAY</B></I><B>, AND </B><I><B>WALL STREET JOURNAL</B></I><B> BESTSELLER</B><BR /><BR /><B>Dr. Kai-Fu Lee—one of the world’s most respected experts on AI and China—reveals that China has suddenly caught up to the US at an astonishingly rapid and unexpected pace.  </B><BR /><BR /> In <I>AI Superpowers</I>, Kai-fu Lee argues powerfully that because of these unprecedented developments in AI, dramatic changes will be happening much sooner than many of us expected. Indeed, as the US-Sino AI competition begins to heat up, Lee urges the US and China to both accept and to embrace the great responsibilities that come with significant technological power. Most experts already say that AI will have a devastating impact on blue-collar jobs. But Lee predicts that Chinese and American AI will have a strong impact on white-collar jobs as well. Is universal basic income the solution? In Lee’s opinion, probably not.  But he provides  a clear description of which jobs will be affected and how soon, which jobs can be enhanced with AI, and most importantly, how we can provide solutions to some of the most profound changes in human history that are coming soon.</DIV>
How Google Works
by , Jonathan Rosenberg

Language

English

Pages

303

Publication Date

September 23, 2014

Product Description
Customer Reviews
<b>Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive.</b><br /><br />Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary-and frequently contrarian-principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business.<br /><br />Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields.<i> How Google Works</i> is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub "smart creatives." <br /><br />Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") with numerous insider anecdotes from Google's history, many of which are shared here for the first time.<br /><br />In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. <i>How Google Works</i> explains how to do just that.<br /><br />

Blog - Latest Entries

Roxane Gay – Difficult Women Review
For avid readers, the advent of the Kindle was a godsend. It allowed them to expand their personal libraries as much as they wanted without worrying about taking up too much space. Along with increasing the potential for library depth, the kindle has also allowed for a more diverse reading taste. You can now take risks on books that you previously wouldn’t have due to the Kindle eliminating ...

David Foster Wallace – Brief Interviews with Hideous Men & Girl with Curious Hair Reviews
The technology of the Kindle allows you to carry a library with you wherever you go. And, like a library, your Kindle collection should be vast and diverse. Aside from the New York Times Bestseller list, it can be hard to know which books are worth your time to download. Luckily, the literary cannon spans for generations. Of the most recent generation of literary greats, David Foster Wallac...

Junot Diaz – The Brief Wondrous Life of Oscar Wao Review
Kindle technology allows you to build an impressive collection of stories without filling shelves upon shelves with books. This convenience makes it possible to experiment with your reading choices without making the commitment to order a book, wait for its arrival, and sticking it on your shelf. I’ve found that the Kindle has made me a much more adventurous reader. With this new-found ad...

Ernest Hemingway – The Old Man and the Sea Review
As you start to increase your kindle collection, it is wise to download a variety of things to read. And sure, the latest serial novel is a great addition to the collection, but sometimes you need a literary classic. Luckily, there is a plethora of classics to choose from. When it comes to literary classics, there are few authors with a better reputation than Ernest Hemingway. Hemingway, so...

Stephen King’s On Writing: A Memoir of the Craft
For fans of the suspense and horror genres, Stephen King is a household name. Chances are, if you read the genres at all, your kindles are filled with a novel or two of his. But King’s prolific career has not stayed within the genre. In fact, one of King’s greatest efforts came in the form of a nonfiction memoir. King’s On Writing blends personal memoir and advice on writing craft tha...

More >>

Enter the Kind Reader Monthly Drawing

$25 Amazon.com Gift Card giveaway

There's a daily limit of 3 free e-books that can be downloaded at KindReader.com